The three-day 2025 China International Concrete Exhibition came to a successful close. At this industry grand event, the booth of Beijing Yugou Group · Jue1 gained recognition and praise from around the world with its unique custom concrete gift products, and attracted the attention of a large number of Chinese and foreign enterprises with its strength.
I. Exhibition Scale and Core Focus>>

As the "dual-carbon goals" have become the "guiding principle" for the industry’s development, and traditional concrete enterprises are trapped in the dilemma of homogeneous competition, high energy consumption and high pollution, a transformative breakthrough for green transition is sweeping the entire concrete industry.

Against this backdrop of the times, the 2025 China International Concrete Expo — a top-tier event in the concrete industry — grandly opened on September 5.
As a highly influential event in the industry, it not only boasts a scale of over 40,000 square meters of exhibition area, gathers more than 300 industry enterprises, and is expected to attract over 30,000 professional visitors, but also serves as a core platform for showcasing cutting-edge technologies and exploring transformation paths.

II. Jue1 Injects New Vitality into the Green Transition of Concrete Enterprises>>
As the first company in the industry specializing in precast fair-faced concrete cultural and creative products as well as home products, Beijing Yugou Jue1 Cultural and Creative Technology Co., Ltd. relies on Beijing Yugou’s over 40 years of accumulation in material R&D and more than a decade of practical design experience.
Jue1 regards "enterprise customization service" as its core, and showcased a rich product system including fair-faced and colored concrete home products, wall tiles, lighting, and office cultural and creative products.
The exhibits demonstrated the artistic expressiveness and craftsmanship aesthetics of concrete materials, and reflected the Group’s innovative expansion in the field of concrete applications.


>>Why choose Jue1 Enterprise Customization Service?
1.
We have been deeply engaged in the concrete industry for many years. Our understanding of the industry goes beyond superficial knowledge — we have in-depth insights into everything from the operation logic of production lines to changes in market demand, and from pain points in product implementation to future industry trend.
2.
Our mastery of materials in the concrete industry covers both breadth and depth.
We are not only familiar with the properties of conventional materials, but also accurately distinguish the subtle differences between materials from different origins and with different proportions.
We also keep pace with the R&D trends and application scenarios of new concrete materials.
We understand not only the basic properties of materials, but also their stability and adaptability in long-term use, laying a solid "material foundation" for design.
3.
Our design logic never starts with drawing blueprints before finding materials.
Instead, we first deeply explore the characteristics of materials, then combine project needs to turn the compressive strength, texture, and environmental attributes of concrete into design highlights.
This ensures that every part of the design not only guarantees functionality, but also endows the project with unique value, truly realizing the "in-depth symbiosis between materials and design".






At this exhibition, Jue1 took "flexible customization" of standard gifts in the construction industry as its core exhibition content, providing new ideas for the transformation of concrete enterprises. It turns out that concrete can not only be used to build houses, but also be transformed into warm and creative custom products.
In recent years, the Jue1 brand has won many authoritative awards such as the "Golden Xi Award", "Red Star Award" and "Global Good Gifts". Its products are exported to more than 28 countries and regions overseas, realizing the expansion of concrete from a construction material to an artistic carrier.
Ⅲ. Brick+ Series>>

"We are like a brick, ready to be used wherever needed." We have transformed this simple industry sentiment into the core design of "Brick+": taking the shape of a standard brick as the base of custom products. This seemingly ordinary concrete base has become the "soil" for creativity to grow — all imaginations about customization can be realized on it.

Excellent innovation not only focuses on "being good-looking", but also on "being practical and implementable". We enable enterprises to deeply participate in the customization process, allowing them to freely combine concrete bases with functional modules according to their own brand tone and demand scenarios.
This product development concept of "balancing functionality and aesthetics, as well as standardization and personalization" also provides a "small yet exquisite" innovative direction for concrete enterprises exploring green transition.

The newly launched Brick+ derivative designs have added unique interest to concrete: you can freely combine daily-used items such as clocks, notepads, small speakers, perpetual calendars, silicone pen holders, and stress-relief keyboards with miniature concrete models, experiencing the mixed style of "industrial style + practicality".




Ⅳ. Deeply Rooted in the Concrete Field>>
During the exhibition, Yugou’s booth attracted a large number of visitors, industry experts, and international guests. The Group’s professional technical team conducted in-depth technical exchanges and business negotiations with the visitors.

Leaders of the China Concrete and Cement Products Association (CCPA) visited the booth for guidance and spoke highly of Yugou Group’s technological innovation and industrial development. Through this exhibition, Beijing Yugou Group Co., Ltd. fully demonstrated its technical strength and service capabilities in the entire precast concrete industry chain, further consolidated its leading position in the industry, and laid a solid foundation for expanding the international market.

The conclusion of the exhibition is the starting point of cooperation. In the future, Jue1 looks forward to joining hands with more industry partners to break the development boundaries of the traditional concrete industry, and jointly explore the transformation path of greenization, personalization, and high added value, so as to create a new future for the concrete industry.
Post time: Sep-13-2025